The full capability map
Sixty-two endorsed skills, grouped into the six areas I actually get hired for. Proficiency levels are self-assessed and deliberately honest — I'd rather set expectations than oversell.
Core Web Vitals
The complete list
Every skill listed and endorsed on my LinkedIn profile, unfiltered.
- REST APIs
- API Integration
- Web Performance Optimization
- Mobile App UI Integration
- Responsive Web Design
- Git / Version Control
- Make.com
- Zapier
- n8n Automation
- Technical SEO
- On-Page Optimization
- Motion Graphics
- Web Services API
- AI
- AI Automation
- Workflow Automation
- Generative AI
- Generative AI Tools
- Artificial Intelligence (AI)
- Canva
- E-Commerce
- Webflow
- Content Management Systems (CMS)
- Figma
- Web Applications
- Mobile Application Development
- Wix
- Shopify
- Magento
- WordPress Design
- WordPress Development
- Search Engine Optimization (SEO)
- SEO Audits
- Jira
- Web Design
- WooCommerce
- Bootstrap
- JavaScript
- PHP
- Java
- Microsoft Office
- Microsoft Word
- Microsoft Excel
- Project Management
- Graphic Design
- Web Development
- Logo Design
- Microsoft PowerPoint
- HTML
- Cascading Style Sheets (CSS)
- Adobe Photoshop
- Photography
- CorelDRAW
- Advertising
- WordPress
- Google Ads
- Digital Marketing
- Facebook Ads Manager
- Facebook Ads
- Instagram Marketing
- Instagram Advertising
- Video Editing
Web & Frontend
Interfaces that load fast, feel alive and hold up on every screen.
- HTML5
- CSS3 / Tailwind
- JavaScript
- Responsive Web Design
- +4
CMS & E-commerce
Five years deep in the platforms that most of the web actually runs on.
- WordPress
- Webflow
- Shopify
- WooCommerce
- +4
AI & Automation
Workflow systems that quietly delete hours of manual work every week.
- n8n Automation
- Make.com
- Zapier
- AI Automation
- +4
Design & Brand
A developer who can hold the design line — and draw it in the first place.
- Figma
- Web Design
- Graphic Design
- Adobe Photoshop
- +4
SEO & Growth
Sites that rank, convert and can prove it with numbers.
- Technical SEO
- On-Page Optimization
- SEO Audits
- Google Ads
- +4
Delivery & Tooling
The unglamorous discipline that keeps projects on the rails.
- Git / Version Control
- Project Management
- Jira
- QA & Release Notes
- +4
Need one of these on your team?
Tell me the problem you're trying to solve and I'll tell you which of these actually matter for it — and which are noise.
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