Catvision — B2B Interactivity Rebuild
Turning a static brochure site into a lead-generating product catalogue for a media-distribution and IPTV company serving hotels, hospitals and cable operators.
The work
Catvision sells IPTV platforms, satellite channel distribution, optical transmission hardware and FTTH solutions — four distinct product lines aimed at hospitality, healthcare, cable operators and broadband providers. Their existing site listed products but gave a procurement manager no path to a conversation.
I restructured the site around the buying journey: product families, spec sheets, deployment case studies, and a quote-request flow that routes by product line so enquiries reach the right specialist.
Every product page is CMS-driven, so the sales team can add SKUs and spec documents without touching code.
What shipped
- Information architecture rebuild around the B2B buying journey
- CMS-driven product catalogue with downloadable spec sheets
- Routed quote-request flow by product line
- Technical SEO audit and remediation
- Backend and security hardening
Next projects
Let's build something worth loading.
Whether it's a replatform, a storefront, a custom app or an automation system — tell me the constraint and I'll tell you honestly whether I'm the right person for it.
Bengaluru, IN · IST (UTC+5:30) · Replies within 24h